Lancaster, Mass. U.S.A. (March 13, 2013) — McCue & Associates LLC, a full service marketing firm located in Central Massachusetts, announced it was recently named marketing firm of record by Simonds International, a company offering one of the broadest and most trusted lines of cutting tools and related equipment available. Account billings are non-disclosed.

Simonds has retained McCue & Associates will to provide marketing services including public relations, media planning / placement, and creative / collateral support for the company. “We are pleased to be working with Simonds,” commented Mr. Michael McCue, President of McCue & Associates. “We are looking forward to helping them meet their marketing goals and to promote innovative industrial cutting solutions by leveraging our expertise in the metalworking industry.”

“We selected McCue & Associates for their expertise in the metal fabricating industry and their demonstrated history of delivering results,” said Mr. David Miles, Vice President of Sales and Marketing at Simonds.

About Simonds International

Simonds International, headquartered in Fitchburg, MA, offers an extensive array of professional industrial quality products including bandsaw blades, circular saw blades, power hacksaw blades and other tools such as hacksaw blades, hand files, and a broad variety of wood-processing machine knives, and related equipment. Simonds products are sold through a comprehensive worldwide distributor network.

About McCue & Associates
McCue & Associates LLC is a full-service B2B marketing firm located in Lancaster, Massachusetts, 40 miles west of Boston. Founded in 2001, McCue & Associates primarily provides North American marketing solutions for global manufacturers of machine tools, cutting tools, measuring equipment, technology products and software. Committed to providing the most effective solutions based on client budgets, McCue & Associates strategizes, plans and executes all aspects of marketing from complete integrated programs to public relations, advertising, promotion, branding and communications projects.

For more information, contact Michael S. McCue at 978-733-1353, by email at mmccue@mccueassociates.com.