Lancaster, Mass. U.S.A. (August 27, 2012) — McCue & Associates LLC, a full service marketing firm located in Lancaster, Massachusetts, announced its continued support of the Worcester County Salvation Army with pro bono public relations and marketing services. During the past 18 months McCue & Associates has publicized their annual recognition lunch, the annual toy drive, Worcester Sharks Faith and Family Night and more; counseled Salvation Army; and helped generate news coverage for the Worcester Area Salvation Army efforts.

“We pride ourselves on being good corporate-public citizens, being mindful of our responsibility in the community we work in and greater causes,” commented Mr. Michael McCue, President of McCue & Associates. “The Salvation Army provides many vital humanitarian services to area communities and it is our pleasure to be able to help them publicize their efforts to secure both volunteers and donations.”

“In the past few years we’ve seen an unstable economy and a steady increase in the number of people who need our services. In addition, the competition for volunteers and donations has also risen dramatically. With their public relations expertise, McCue & Associates has helped us educate potential volunteers and donors about our organization and all we do for the community. This has helped our efforts to continue the support we provide for our region,” commented Major Copeland, Administrator of the Salvation Army Adult Rehabilitation Center.

The Salvation Army Adult Rehabilitation is a residential rehabilitation program for adults struggling with substance abuse serving all of Worcester County and the Metrowest.  The Salvation Army Worcester Corps is both a social service center and church serving greater Worcester. The Corps runs a daytime shelter program, after school educational and recreational programs, a food pantry, programs for elder citizens, and disaster assistance projects.

About the Salvation Army

The Salvation Army ARC ministry in the United States provides an in-residence rehabilitation program with a focus on basic necessities. Each beneficiary (program recipient) is provided with a clean and healthy living environment, nutritional food, work therapy, leisure time activities, group and individual counseling, spiritual direction, and resources to assist each person to develop life skills. The Salvation Army looks forward to working with you.  For more information visit: www.SATRUCK.com or call 1-800-SATRUCK.

About McCue & Associates

Located in Lancaster, Massachusetts, 40 miles west of Boston, McCue & Associates LLC primarily provides North American marketing solutions for global manufacturers of machine tools, cutting tools, measuring equipment, technology products and software. Prior to 2001, Mr. McCue’s career spanned over 25 years, including extensive corporate experience in marketing and communications. He was also Marketing Manager for The L.S. Starrett Company from 1987 to 2001. McCue & Associates passed its 10-year anniversary milestone.