Clinton, Mass. U.S.A. (November 7, 2016) — McCue & Associates LLC, a full-service marketing firm located in Central Massachusetts, recently launched a public relations program for client Methods Machine Tools, Inc. to introduce its newly formed subsidiary Methods 3D and generate sustained industry exposure on the company and its products. Methods 3D was formed as a result of a partnership agreement between Methods Machine Tools, Inc. and 3D Systems, a manufacturer of the industry’s most advanced 3D printers, print materials and cloud-sourced custom parts.
McCue was charged with launching the subsidiary and generating industry awareness of Methods’ entrance into an exciting new technology category. “The partnership happened very quickly and as a result we had to swiftly plan and execute a solid public relations program. In short order, we drew editors of leading manufacturing media to a kick-off event at Methods’ headquarters in Sudbury, MA and subsequently garnered a substantial amount of attention for Methods 3D,” stated Mr. Michael McCue, President of McCue & Associates, LLC.
The introduction and subsequent outreach activities including media outreach at the kickoff event, press releases distributed to relevant industry media, and feature stories that generated 3,156,539 impressions and 56 pages of coverage.
About Methods 3D
Methods 3D, Inc. is comprised of a dedicated team of industry experienced, highly-skilled technical sales and applications engineers fully integrated with, and leveraging, the extensive machining and manufacturing experience of Methods Machine Tools, Inc. This partnership enhances Methods’ portfolio of leading-edge precision machine tools and solutions for traditional manufacturing with advanced 3D printing solutions, enabling their customers to enter new markets, expand their manufacturing capabilities, and revolutionize manufacturing with 3D printing.
About McCue & Associates
McCue & Associates LLC is a full-service B2B marketing firm located in Lancaster, Massachusetts, 40 miles west of Boston. Founded in 2001, McCue & Associates primarily provides North American marketing solutions for global manufacturers of machine tools, cutting tools, measuring equipment, technology products and software. Committed to providing the most effective solutions based on client budgets, McCue & Associates strategizes, plans and executes all aspects of marketing from comprehensive integrated programs to public relations, advertising, promotion, branding and communications projects. www.mccueassociates.com
For more information, contact Michael S. McCue at 978-733-1353, or by email at mmccue@mccueassociates.com.
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